week 1 case study 1

Individual assignment: McFarlane Case, p. 65 (Manning & Curtis): “Part One Video Case, Toying with Success: The McFarlane Companies”

After reading the case, answer “Questions for Discussion” 1 and 2, providing evidence for points you make.

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Then, include a well thought-out and reflective 6 to 10-line personal conclusion.

Submit your assignment AS A MICROSOFT WORD DOCUMENT.

  • Complete, well thought-out answer tapping into required content, arguments well presented, all parts responded to adequately, all criteria met, no significant errors: 45-50/50
  • Many points made, but some connection to content missing, one part not answered, incomplete discussion, nearly all criteria: 40-44/50
  • Some points made, but some connection to content missing, incomplete and/or limited discussion, some criteria met: 35-39/40
  • Limited discussion, limited points, few criteria met: 30-34/50
  • Poor in every way, no criteria met: 0-33/50

For grammar, spelling, and APA formatting errors, student may lose additional points.